Meet Blair.

Blair brings eight years of experience delivering enterprise initiatives for top media and entertainment companies, working at the intersection of media, product, operations, and generative AI. He partners with senior leaders across linear and digital advertising, streaming products and services, and growth marketing. 

Before Tristellium, Blair served as GenAI program lead for a global media company, where he built valuation frameworks, governance models, and resourcing strategies across 60+ AI use cases. His work has unlocked more than $50 million in combined cost savings across select projects, with deep expertise in business case development to inform high-stakes decisions. Blair holds a bachelor's degree in political science from Duke University.